Wedding Planner

How To Start A Wedding Planning Business By Cho Phillips 2003

Many people dream to become wedding planners. This is a beautiful job, with many advantages. Working in the wedding planning industry helps you develop strong relations and an acute sixth sense regarding people, actions and so on. I am sure many of you wonder which is the first step that needs to be taken in order to become a wedding planner. Well you can do various things that can enrich your wedding planning culture: take courses, read books, participate at weddings etc. One of the most interesting and complete books regarding wedding planning is the book of  Sherrie Wilkolaski and Cho Phillips’ “How to Start a Wedding Planning Business” published in 2003.




Cho Phillips’ “How to Start a Wedding Planning Business” (2003) is a wonderful book which shares plenty of information for those who are interested. It is composed of a dedication, an introduction, a preface and 24 chapters which will teach you about the wedding industry, vendors, contracts, bridal showers and so on. The thing that impressed me when I first opened the book was the wonderful dedication of the authors: “This book was inspired by the entrepreneurial spirit of thousands of women on their quest for independence, creativity, and a passion for planning weddings”.

I thought that the best way to convince you that it is a wonderful and complete book is to prepare a short presentation of the book. The first chapter is called “Wedding Industry Overview” and presents how wedding planning has evolved and what is the purpose of an engagement. The “Engagement” is the title of the second chapter which focuses on the bride and her perspective concerning the wedding. Chapters 3 to 9 teach us everything there is to know about the wedding planner’s job: which is his role, how to run his business, documentation and goals, vendor selection, contracts and how does the traditional wedding planner looks like.

Through the chapters from 9 to 14 you will be explained how to work with your bride, types of wedding ceremonies, about wedding gowns and style, music and how to create a signature wedding. If you understood what you need to do so far, read further and learn how to advertise your business. Chapters 14-20 will teach you about marketing your business, marketing on a social level, bridal shows, public relations, organizations and procedures and expanding your business offerings.

The last 4 chapters are about certifying your business, relationship education, philanthropy and how to deal with the big wedding day.

At the end of the book you will also find a glossary with the terms that had been used and a list of wedding industry associations and wedding vendors.

If a managed to convince you about the beauty and brilliance of this book, find out that you can buy it on amazon.com at the price of 83,77 pounds. It may be a little expensive, but you are offered postage and packaging for free, so if you think about it, is not that bad. I recommend you don’t lose this opportunity because it is a good and updated book which will teach you everything about planning a wedding and becoming a wedding planner.